A Century on
Watson Street.

Started by Harry. Run by Shelly.

Harry Diedrich opened Diedrich Jewelers at 204 Watson Street in downtown Ripon in 1923, with customer service as the cornerstone of his business alongside a large selection of fine jewelry, watches, giftware, and clocks. Bob Mathia joined in 1957, became Harry's right hand, and was taught every aspect of the jewelry business. When Harry passed in 1977, Bob and Joan Mathia purchased the store on January 1, 1978, keeping the Diedrich name and moving to a larger building at 212 Watson Street in 1980. The name changed hands. The values never did.